Suaahara SBCC Strategy: Earthquake Emergency Initial Recovery Period

This strategy aligned with the larger Suaahara nutrition project was developed in the wake of the Nepal earthquakes in the spring of 2015. The key points of the strategy were:

• Empower families with the knowledge/ skill an and support they need to practice healthy behavior related to MIYCN in emergency setting including breastfeeding from the impact of untargeted donation or distribution of breastmilk substitutes, the risk of using breast milk substitutes protecting and WASH in the emergency period
• Help families to practice small doable actions that lead the continuation of positive behavior

The primary audience was 1000-day pregnant , lactating mothers and their families specially care takers in 10 districts, and the main message of the strategy was the importance of breastfeeding during the emergency period.

Source: Johns Hopkins University Center for Communication Programs

Date of Publication: March 25, 2019